Nonprofit Marketing

Nonprofit marketing

More donors, volunteers and attendees on a budget that makes sense

Google Ad Grants management, websites that make it easy to give and sign up, email that keeps supporters close and social that shows the mission at work. One team, one plan, one monthly report.

Nonprofit team reviewing a plan together
Ad Grants ready
What we do

Everything a nonprofit needs to grow support

From the Ad Grant to the gala, built around donors, volunteers and the people you serve.

Google Ad Grants

Eligibility, application, compliance and monthly management of up to $10,000 a month in Google search ads, paid for by Google.

Websites that make giving easy

Donation, volunteer and event pages that work on a phone and meet Google's grant requirements.

SEO and AI search

Be found for the causes and services you offer, and get cited when people ask an AI assistant how to help.

Email and SMS

Appeals, newsletters and event reminders on a calendar, with automated welcome and thank-you sequences.

Social media and events

Content that shows the mission at work, plus promotion for the fundraisers and events that fund it.

Public relations

Press releases, media outreach and community partnerships that get your story told.

Support by channel

Ad Grant search
Email appeals
Social and events

Donations, sign-ups and registrations by channel, reported monthly.

Why it matters

Supporters give to the cause they can find

People looking to donate, volunteer or attend start with a search. The nonprofit that shows up, explains the impact clearly and makes the next step easy is the one that grows.

  • Google's money, your mission. The Ad Grant is one of the largest marketing budgets most nonprofits will ever have.
  • Make the ask easy. A donation page that loads fast and works on a phone raises more.
  • Keep supporters close. Email and social turn one-time donors into recurring ones.
  • One team, one report. Staff and board see what's working without chasing vendors.
Talk to us about your nonprofit
How it works

Check, plan, launch, report

A lean process built around your calendar and your capacity.

Check eligibility and audit

We confirm Ad Grant eligibility and review your site, search and social.

Plan

A simple calendar of appeals, events and content, with the Ad Grant campaigns built around your goals.

Launch

Grant ads, donation pages, email and social go live with tracking in place.

Report

Donations, sign-ups and registrations by channel every month, in plain language.

In their words

Nonprofits we've helped grow

Community organizations, arts and health programs, and the events that fund them.

"We started working with Acorn To Oak Media Group in 2022, and they have increased exposure for our non-profit, and for our events, which are our bread and butter. The ROI has been a thousand-fold. A2Oak has provided us with a reliable marketing team that is as passionate as we are."Joseph DiGiacomo, CEO, Sound Mind Network

Nonprofit marketing questions

We have a tiny budget. Where should we start?

With the Google Ad Grant if you're eligible: up to $10,000 a month in search ads, paid for by Google. After that, a website that makes giving and signing up easy, and email to keep supporters close.

Can you help us get more donors?

Yes. Donation pages that convert, search ads aimed at people looking to give, email appeals on a calendar and social content that shows the mission at work.

What about volunteers and event attendance?

Same playbook, different goal. Volunteer sign-up pages, event registration flows and campaigns timed to your calendar, with follow-up that keeps people coming back.

Do you work with our board and staff?

We work with whoever runs communications, and we keep it simple: one plan, one monthly report, and content you approve before it goes out.

Is there a nonprofit discount?

Pricing depends on scope, and we keep nonprofit programs lean. The first conversation is complimentary and we'll tell you honestly what's worth doing first.

Let's grow your support.

Tell us about your nonprofit. We'll check your Ad Grant eligibility, look at your website and tell you honestly what's worth doing first.